Most founders are optimizing the wrong lever — spending on channels that don't convert, scaling what doesn't work, and making decisions without the data to back them up. The GSRI™ Free Scan identifies exactly where your system is breaking down.
And it shows up the same way, every time — in B2B companies and B2C brands alike.
Most companies at this stage can't tell you which channel drives the lowest CAC, which funnel stage loses the most revenue, or which customer segment retains best. Without that visibility, every decision is a guess.
Budget goes to channels that feel active, not the ones that convert. Without attribution, you keep paying for noise. Every month of delay compounds the cost — in B2B and in DTC equally.
Changes happen — pricing, messaging, offers, checkout flows — but without documented hypotheses or tracked outcomes. You don't know what worked. You can't repeat it or build on it.
Growth decisions are still made by feel. No review cadence, no ownership of growth metrics, no regular process that turns data into action. You discuss growth when something breaks — not before.
A focused diagnostic, reviewed before delivery, with a follow-up conversation to walk you through your results.
All binary or multiple-choice across the 6 GSRI™ dimensions. You select your segment — B2B or B2C — and the diagnostic calibrates accordingly. No open fields. No ambiguity. Takes less than 8 minutes.
Takes less than 8 minutesScored across all 6 dimensions into a single 0–100 score. Your primary bottleneck identified in plain language. Benchmark comparison against companies at your revenue level and segment. Reviewed before it reaches your inbox.
Reviewed before deliveryWe follow up to review your score, answer questions, and help you understand what the bottleneck means for your specific business. No obligation, no pressure — just clarity on what the numbers mean.
No obligation · no pressureEach dimension maps to a revenue outcome — and applies to both B2B companies and B2C brands. The scan locates your primary constraint across all six.
Anonymized example. Your report reflects your specific company responses.
B2B & B2C · 8 minutes · No credit card
Yes, completely free. No credit card, no trial, no automated sales sequence. We don't sell your data and there's no retargeting. After you receive your report, we'll follow up to walk you through the results and see if a deeper engagement makes sense for your situation. That conversation is straightforward and there's no obligation.
Yes. The GSRI™ framework is calibrated for both B2B and B2C from the ground up. When you select your segment, the questions, scoring weights, and benchmark references adjust accordingly. A DTC subscription brand's conversion system looks very different from a B2B SaaS funnel — both are fully supported with their own benchmarks.
Founders, CEOs, and heads of marketing at B2B companies ($1.5M–$20M ARR) and B2C / DTC brands ($1M–$15M ARR) in the USA and Canada. If you have marketing in place but aren't confident which parts are working, the scan gives you a clear picture of where the primary constraint is.
A diagnostic report reviewed before it reaches your inbox. It includes your GSRI™ score from 0 to 100, individual scores across all 6 dimensions, your primary bottleneck identified and explained in plain language, and benchmark context against companies at your revenue level and in your segment.
Your responses are scored across the 6 dimensions of the GSRI™ framework. Each dimension is weighted and aggregated into a single score from 0 to 100. The scoring methodology is proprietary — you see your scores and the diagnosis, not the formula. The asymmetry is intentional: the score is what matters, not the calculation behind it.
We follow up to walk you through your results, answer questions about the diagnosis, and explore whether a deeper engagement is the right next step. If the timing isn't right or the score doesn't warrant it, we'll tell you that honestly. There's no pressure and no obligation — some companies scan and don't need a paid engagement. That's a valid outcome too.
Stop making growth decisions without knowing where the system is breaking down. Select your segment and run the scan — free, no sales call unless you want one.